Supercell Is Making Three New Clash Of Clans Revenue And Usage Statistics (2021)

Clash of Clans is a freemium PVP strategy game published by Finnish sản phẩm điện thoại game development company Supercell.

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Ilkka Paananen, CEO & founder of Supercell, wanted khổng lồ make games that had a longer shelf life than a few weeks, much lượt thích one of Paananen’s favourites, World of Warcraft. This was the company’s vi xử lý core focus when it was established in 2010.

Lasse Louhento & Lassi Leppninen came up with the original concept of Clash of Clans, with an aim to make a strategy trò chơi that was easy lớn use on mobile. At the time, many điện thoại developers saw strategy games as too complex for the limited control functionality on mobile.
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In keeping with his words, SuperCell added their own season pass in 2019 called the ‘Gold Pass’. On the first day alone, the phầm mềm was one of the highest grossing on both iOS và Android in 46 countries.

In less than week, it had increased player spending by 2.5X, with Clash of Clans players spending $3.9 million per day. The Gold Pass increased Clash of Clash revenue for 2019, the first time it had reported a revenue increase since 1014.

Clash of Clans may not be as popular as it was in the mid-2010s, but it is still one of the highest grossing games on iOS & Android. Supercell does not appear lớn be finished with updates khổng lồ the game, which may entice new gamers khổng lồ try it out.

We have collected data và statistics on Clash of Clans & Supercell. Read on below lớn find out more.

Clash of Clans key statistics

Clash of Clans generated $722 million revenue in 2019, a 27 percent increase year-on-year và its first increase since 2014 Clash of Clans accounts for 46 percent of Supercell’s total revenue In 2016, Clash of Clans had an estimated 55 million active players. Supercell has not updated figures since Chinese technology conglomerate Tencent acquired a controlling stake in Supercell in 2019

Clash of Clans overview

Launch date 2 August 2012
HQ Helsinki, Finland
People Ilkka Paananen (CEO)
Business type Subsidiary
Owner Tencent
Industry Mobile games

Clash of Clans revenue

Year Revenue
2014 $1.6 billion
2015 $1.8 billion
2016 $1.1 billion
2017 $0.7 billion
2018 $0.5 billion
2019 $0.7 billion

Source: Sensor Tower

Clash of Clans users

Year Users
2014 29 million
2015 37 million
2016 55 million

Note: Supercell has not disclosed user figures since 2016, when it announced 100 million users on all four games 

Sources: Recode, Supercell 

Clash of Clans most popular countries (%)

Year Percentage of active daily participation
United States 18.92
Turkey 6.17 
China 4.09 
Germany 3.65
Russia 3.57

Source: Player Counter

Supercell funding (total)

Year Funding
2010 $0.85 million
2011 $12.8 million
2013 $148 million

Source: Crunchbase

Clash of Clans FAQ

How much revenue has Clash of Clans generated since launch?

Clash of Clans has generated over $6.4 billion since it launched in 2012

How much did Tencent pay lớn acquire Supercell?

Tencent paid $8.6 billion for a controlling interest in Supercell, which stands at 81.4 percent in 2021

How many times has Clash of Clans been downloaded?

Clash of Clans has been downloaded over 500 million times, one of only seven games to reach that mark