Google Pixel: The New Standard in Smartphone Camera Technology?

google-headquartersThe range in picture quality between cell phone cameras and traditional models used to be significant, and easy to spot. The cameras that were designed for the flip phones of yesterday were largely afterthoughts, allowing people to take casual snaps – not shoot landscapes or create mini masterpieces.

Today’s cell phone cameras are in a different class entirely compared to their predecessors. Now that our smartphones function as much more than just facilitators of vocal communication, they are equipped to capture and share all kinds of media, including studio-quality pictures and videos.

Back in October, Google unveiled their latest entrant into the smart device market, the Pixel. The name of the device itself gives a clear indicator that this piece of technology is first and foremost a means to exchange visual media, along with facilitating all of the functions you already rely on Google for – email, search functionality – in one handheld device.

Google spokespeople, including vice president of product management Brian Rakowski, were exuberant in their praise for the Pixel’s camera when the device was first unveiled. This praise was validated when DxOMark, a trusted industry standard for camera and lens image quality measurements and ratings, gave the Pixel’s camera the highest rating of any smartphone ever tested, with a score of 89 out of 100 possible points. This bests the previous industry-standard iPhone 7, with the Pixel showcasing a few strengths in particular that set it apart from Apple’s competing device.

For starters, at 12.3 Megapixels, the camera is capable of providing extremely high levels of detail no matter what the conditions. This is true no matter the lighting, and whether an image is taken indoors or out. As a result, this camera is equipped to deliver not just clear selfies, but an array of interesting conditions at any time of day.

The Pixel also has an impeccable auto-flash and auto-balance capability not seen in other smartphone cameras, making it perfect for indoor portraits, which is something that will come in very handy this holiday season as families gather around the dinner table for Thanksgiving and other seasonal feasts. Along with taking high quality images, the camera can also record 4K video at 30fps, and 1080p video at 120fps, which stacks up against almost any other digital recorder on the market.

The premium quality of the Pixel’s camera means that amateur and professional photographers alike will be using the phone regularly to capture moments. Whether you are filming a video for a project at work and need to collaborate with other team members, or you are sharing pictures over the holidays with family members who couldn’t make it, Fasetto offers the perfect app for sharing and exchanging all of the media you create. Anyone who has the app on their device can access this content wherever they are, offering the perfect online photography storage solution for amateur and professional creatives.


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